ADVERTISING RATES
Movie FX Media is now offering advertising on its DVD magazine. As of the 2nd issue, we are a nationally distributed DVD periodical and ads will be integrated in two ways: They will appear randomly at the end of story segments (to insure their visibility) and also in alphabetical order in our Advertiser Index section, which is shown as a button on the main menu.

Unlike other traditional magazines that generally charge around $2,000 for 1/4 page black & white ad, Movie FX offers substantially more for substantially less. For a listing of the different types of full screen color ads (including full video commercials), please see Rate Sheet below.

All advertising is handled by our Los Angeles office. To place an ad, or for more information, please contact:

MOVIE FX - SOUTH
Stephan Lokotsch
3000 W. Olympic Boulevard
Santa Monica, CA 90404 - U.S.A.
Ph.: (310) 572-6610
Fax: (310) 394-6193
SL@moviefxmag.com

All rates are introductory rates. However, for a short period of time, we allow advertisers to take advantage of these rates by committing to the placing of the ad from 1 issue up to 4 issues. All ads must be prepaid in full.

1. VIDEO CLIP (30 seconds).
$ 1,500 (to discuss rates for more than 30 seconds, or for us to produce your clip, please contact SL@moviefxmag.com)

If you have a reel, or complete commercial, we will digitize and install the entire video, which will be featured on the DVD in 2 ways:

1. randomly, at the end of one of our featured story segments
2. in alphabetical order in our interactive Advertiser Index. This way, the audience can specifically select to repeatedly view your clip, without being forced to view an entire story segment each time.

All submissions need to be made in NTSC standard. Standard conversions (e.g. PAL to NTSC) are possible, but will incur an additional charge, (see added rates in parenthesis below). Due to the high resolution image standard of the DVD format, we recommend for you to submit your clip in one of the following formats:

• Betacam SP (PAL / SECAM: add $ 125)
• DV Cam or Mini-DV (PAL / SECAM: add $ 125)

2. BANNER
$ 650
We offer two types of Screen ads / banners:

2.1. BANNER, REGULAR
A Screen Ad / Advertising Banner to be provided by you will be installed on the DVD. Screen ads must be submitted in the following format: 720x480, 300 dpi.

2.2. BANNER WITH VOICE OVER
(up to 30 seconds; for longer voice clips, please contact SL@moviefxmag.com) Same as above (2.1.), but with an optional Voice Over (V.O.) track. If you do not have a video clip available, you may want to consider posting a banner with an added voice over, in order to take some advantage of the audio-visual format. V.O. must be submitted as a .WAF file or on a DAT tape or you may submit a script and we will record the V.O. for you. Rates to be added to the banner rate for added V.O. tracks are as follows.

1. $ 95 if provided by you (.WAV or on DAT)
2. $ 195 if produced by us (based on your script / ideas)

1. Via e-mail: SL@moviefxmag.com
2. Via regular mail:
   MOVIE FX - WEST
   Attn.: Stephan Lokotsch
   3000 W. Olympic Boulevard
   Santa Monica, CA 90404 - U.S.A.

3. BACK COVER PRINT AD
$ 2,000

• We only have one print ad space on our entire packaging and it takes up approxamately 80% of premium space on the back cover.

4. PACKAGE DEAL OFFER
$ 3,000

• A 30 second video commercial and the back cover ad. Offer is limited to the availability of the print ad space.

Prices on all advertising options are negotiable with multiple issue contracts.
Thank you for your interest & best regards,

Your MOVIE FX Team.